About Fashionique

A new name, built on three decades in garment manufacturing.

Fashionique Ltd. was established in London in 2026. The knowledge behind it goes back to 1991, to a family business that worked with international brands from the merchandising desk to the factory floor.

Garments being sorted and checked on a factory finishing floor

Our story

From merchandiser to manufacturer, and back to the space between.

A machinist sewing white fabric on an industrial sewing machine

Fashionique really begins with my father. In 1991 he started out as a garment merchandiser, the person in the middle who makes sure a buyer's order becomes exactly the garment they had in mind. He worked for major companies, including Gooryong of Korea, and over those years he learned where the details get lost, and how much trust it takes to keep both sides confident.

In 2006 he took the leap and opened his own factory, then extended it in 2014. Under a different name, and across different countries, we made clothes for brands we were proud to work with: Juicy Couture, fashion labels in Italy, workwear for Germany, sportswear and outerwear for names like Salewa and Decathlon. Some orders were bulk programmes worth over a million US dollars. Others were small, careful runs. We gave both the same attention.

We kept going through the pandemic, when many couldn't. In the summer of 2024 we handed over our final order, and that November we closed the company. Closing it wasn't easy. But the years didn't disappear. We kept the knowledge, and above all the people: the teams across Bangladesh we know, trust and have worked alongside for years.

Fashionique is how we're coming back. This time, rather than running one factory, I connect buyers with the right manufacturing teams for each project, and our procurement team sources the trims and accessories that finish a garment. It means more choice for you, and the same care we've always put into every order.

If you're planning a collection or an order, I'd be glad to hear about it.

MaisaFounder, Fashionique Ltd.

Our history

Thirty-five years, one thread.

The name is new. The experience has been building since 1991.

  1. 1991

    Where it began

    My father starts out as a garment merchandiser, working for major companies including Gooryong of Korea.

  2. 2006

    Our own factory

    He opens his own garment factory and begins producing for international buyers.

  3. 2014

    Expansion

    The factory is extended, producing for Juicy Couture and fashion, sportswear and workwear brands across Europe.

  4. 2024

    Final handover

    After running through the pandemic, the last order is handed over in summer and the company closes in November.

  5. 2026

    Fashionique

    Fashionique Ltd. is established in London as a sourcing and manufacturing representative.

Experience

Brands our family business has produced for.

From fashion and casualwear to technical outerwear and workwear, across Italy, Germany and beyond.

  • Juicy CoutureFashion · 2010s
  • StradivariusFashion
  • OVSFashion · Italy
  • SalewaSportswear · Italy
  • DecathlonJackets
  • LidlWorkwear · Germany
  • RagnoItaly
  • RossiniWorkwear
  • San Diego
  • Kukubali
  • Everest
  • Holsen

Work produced by our family's previous manufacturing business, before Fashionique Ltd. was established. Brand names belong to their respective owners and are listed for reference only; their inclusion does not imply endorsement of Fashionique.

What this means for you

Experience you can put to work on your next order.

Both sides

We've sat on both sides of the order.

Our family worked as merchandisers and as manufacturers. We understand what buyers need to hear and what factories need to know.

Foresight

We know where projects slow down.

Unclear specifications, late sample comments, packing details left until the end. We raise these early, so they can be dealt with in time.

Choice

More options than one factory.

Running our own factory meant offering one set of capabilities. As a representative, we can match each project with the partner that suits it, from large programmes to small runs.

How we work with people

Clear, honest and long-term.

Clear communication

Organised updates in plain English, and one person to ask when you need an answer.

Honest updates

If something is running late or doesn't match the specification, you hear about it from us, promptly and plainly.

Lasting relationships

We treat buyers and manufacturing partners as long-term relationships, because that's how good work gets repeated.

Let's talk about your next order.

Tell us about your product and requirements, and we'll start a sourcing conversation.

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